A brand is so much more than a logo. It starts with a strategy and foundation based what your company stands for. It’s a movement, cause or belief in which you and your organization brings to life every day. It’s the total sum of all of experiences you create for your customer. A great brand attracts the right clients, builds credibly, clarity, decreases price sensitively and much more.
Michelle Roberts, President at Novus – Be Known Inc, helps organizations and entrepreneurs reach their full potential by building a brand they are known for. Over the last four years, Michelle has branded more than 55 companies worldwide using her proven brand strategy process, which has earned her and her team various awards and recognition over the years.
Michelle believes in a collaborative approach with her clients and team is the only way tangible authentic results are created. It’s a fall the various organizations and entrepreneurs that Michelle has worked with have one thing in common, the greater good and making a difference in the lives of others.